Edmonton Businesses Need SEO – Here’s Why!
“Google it” is often the first remark you hear when a question is thrown out to another person or even to a group of individuals. It is no surprise that the word “Google” has entered our everyday lexicon and consciousness judging by the way the technology company has risen to power over the years. Any business would love to be at the top of its prospective clients’ respective shopping lists – Search Engine Optimization will be able to help achieve this goal if done right.
Businesses in the Edmonton area that think an Edmonton SEO service would be beneficial to their company, feel free to connect with Search Beast. Being an SEO company that possesses the right kind of experience, we can help your business or organization be listed at the top of search results.
What’s the benefit of being at the top?
Being No. 1 has its share of perks, and the same applies to businesses that enlist the assistance of an SEO company like ours. Online ad network Chitika presented through a study that top listings in Google’s organic search results gain the lion’s share regarding traffic at 33 percent. The secondly placed listing will pick up 18 percent, followed by a continuous degradation down the line. Compete.com also ran a study that pointed to how 53 percent of organic search clicks tend to end up with the first link as the natural choice for users.
Search Engine Optimization Study
In the same survey, Chitika discovered that having a business listed on the first page of a Google search results in a whopping 91.5 percent of traffic being directed that way, while a second page listing would see a huge drop off to a mere 4.8 percent, followed by just 1.1 percent if a business is listed on the third page of a Google search. In other words, not many users are interested in subsequent results and hence, will not take the trouble to check out the remaining pages. This underlines the immense importance to gain a prominent position within Google’s search results, and as an SEO company, we can help our clients achieve their target or goal.
Another interesting point that we would like to share concerning Google search results is this: regardless of the page that the listing appears in, being positioned right at the top will always tend to yield far more traffic compared to the others that share the page. The level of SEO success is more often than not, determined by the rankings.
With more and more businesses bridging the digital divide and making their presence felt online, we believe that having a high SEO ranking is an invaluable tool in our client’s arsenal to remain ahead of the competition. The Internet does help level the playing field somewhat for small and medium sized enterprises (SMEs) as well as mom-and-pop stores. Viral marketing and digital word-of-mouth do have their part to play, but nothing trumps the immense power of Google and optimum SEO to leverage existing traffic that can lead to an explosion of new leads and customers.
We at Search Beast are always excited to be able to leverage the power of SEO to bring our client’s business or organization to a whole new level.